Bait for talent

For a short work life of 7 years I think I have at least combed through 10,000+ job listings. I notice jobs follow a ridiculously mundane template:

1. Something about the company (optional. This is like the youtube advert you must wait through)
2. Job description (this is as relevant as my degree and how I’ve used it for my job)
3. Requirements (long list of skills or qualifications. Essentially have you spent enough time to training yourself on someone else’s dime to be relevant for the company you want to join)
4. What’s in it for you…